The Real Business of Blockchain (English, Hardcover) By David Furlonger

The Real Business of Blockchain cuts through the hype to present a clear, strategic roadmap for business leaders. Authored by Gartner veterans, the book explores how forward-thinking organizations—like the Australian Stock Exchange, Equinor, and the City of Austin—are harnessing blockchain to streamline processes, tokenize assets, and integrate AI and IoT. It introduces a structured framework—distinguishing between blockchain-inspired, blockchain-complete, and enhanced solutions—and offers practical tools for assessing impact, securing support, and positioning organizations for disruptive success.

Buy this book from Kitabharu to develop a no-nonsense, business-focused understanding of blockchain—and learn how to lead its adoption successfully.