Disrupting Digital Business (English, Hardcover) By R “Ray” Wang

 2,999.00

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Highlights:

Book Title: Disrupting Digital Business
Author: R “Ray” Wang
Publisher: Harvard Business Review Press
Genre: Business & Economics, Digital Transformation, Marketing Strategy
Published Date: May 5, 2015
ISBN: ISBN‑13: 9781422142011 / ISBN‑10: 1422142019

Description

In Disrupting Digital Business, analyst and strategist R Ray Wang explains why modern organizations must shift from selling products to delivering experiences and keeping brand promises. Based on key insights and peer-to-peer economy models, the book outlines 10 transformative lessons—including leveraging data, embracing personalization, and fostering networked leadership—to help companies lead digital transformation rather than be overtaken by it.

Praised by business leaders, including Salesforce’s Marc Benioff and GE’s Ganesh Bell, as “the digital leader’s handbook,” this volume provides a powerful roadmap for thriving in the digital revolution.

Buy this book from Kitabharu and equip your organization with the strategic mindset and practices needed to succeed in the age of digital disruption.

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Disrupting Digital Business (English, Hardcover) By R "Ray" Wang
Disrupting Digital Business (English, Hardcover) By R “Ray” Wang
 2,999.00 Add to cart