Book Title: Competitive Strategy: Techniques For Analyzing Industries And Competitors
Author: Michael E. Porter
Publisher: Free Press (Republished by Simon & Schuster/ Free Press)
Genre: Business & Economics, Strategy, Management
Published Date: 1980 (1st ed.); Paperback reprint circa 1998–2004
ISBN: 9780684841489 (also 0743260886, 0029253608)